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“The Apprentice” gets bumped back an hour

by Marilyn Porter

Donald TrumpPoor Donald. It’s quite possibly a blow to his ego. And I can’t help but smile at the notion (yes, I’m still miffed at The Donald for being such an arse back in December). NBC, disappointed in “The Apprentice” ratings on Sunday nights at 9pm, has decided to move the reality show back an hour to 10pm. “Desperate Housewives” has been handily beating “The Apprentice” (and then some) in the ratings each week. While this is the first time “The Apprentice” will be aired at 10pm, it’s not the first time the show has been shuffled around timeslots. The news of this latest move comes on the heels of some of the lowest ratings “The Apprentice” has seen during its tenure. I could have told NBC that putting “The Apprentice” up on Sunday night’s opposite “Desperate Housewives” and “Without a Trace” was a poor idea.

The new time slot for “The Apprentice” will take effect starting March 4th.


Posted in News, The Apprentice on February 19th, 2007

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Reality TV isn't just a genre of modern day television programming; it's a way of life. It's an addiction, a guilty pleasure and visual stimulation for the masses. This blog is your source for reality TV news. If there's a new show coming that you need to see, you'll read about it here. If you missed your favorite last night, stop by for the recap. But never, ever give up your reality TV obsession.

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